Trndzy
Trndzy is community-verified product discovery for beauty and sports, built on Looking For posts and community drops. Real people replace ads: creators build real influence, shoppers buy with certainty, brands cut returns. Two Toronto founders had a product and a democratic culture; they needed a brand, a UX audit, and a partner through launch and fundraising. OSMOS is an equity partner.
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Arrive to decide, not to scroll
We built the brand identity and a Figma component library, an experiential landing page, and the front-end of the MVP with a deliberately trimmed feature set for speed. App Store strategy ran through Tappify. Investor readiness included a line-by-line rewrite of the pitch deck around the wedge: the only platform where users arrive to decide, not to scroll.
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Website
We designed the Trndzy web experience to translate the product’s energy into a clear, focused narrative. The site centers on demand-first discovery, explaining the “Looking for” and “Drops” system in simple, intuitive language while reinforcing trust and credibility. Clean layouts, strong typography, and bold accent moments mirror the product UI, ensuring brand consistency across touchpoints. The result is a web presence that educates, builds anticipation, and converts curiosity into community.
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Curiosity should spark connection, discovery should
give back to the community. Every post and every conversation makes the internet feel real, alive, and connected again.
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App
We designed the Trndzy app UI to make social discovery feel immediate, intuitive, and frictionless. The experience centers on “Looking for” prompts and community Drops, guiding users from intent to real-time participation in seconds. Clean layouts, clear hierarchy, and a merit-based voting system prioritize credibility over noise, while profiles function as personal storefronts aggregating trusted links and experiences. The result is a highly polished, native iOS experience built for speed, contribution, and collective momentum.
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